Unique Propositions & Alliances Across Sports Properties
Our Services
We identify, create and facilitate unique propositions and alliances across sport properties
Athlete Management
With over 25 years of experience in managing athletes, we take immense pride and honour in representing some of the finest sports talents of our times. We exclusively represent as well as regularly collaborate with several prominent sport personalities. We work closely with athletes to manage their professional engagements, and secure exclusive partnerships, endorsements and digital associations ensuring sustained income and visibility.
Sports Sponsorship
Having executed several sponsorship associations across iconic sporting properties, we have a deep understanding of optimising sport sponsorship strategies for maximum brand benefit. We provide sponsorship expertise across various sporting avenues: leagues, teams, on-ground, and digital platforms.
Brand Consultancy
We work with partners to create unique propositions for their brands, by creating strategic alliances and properties centred around sports and fitness. If you need help to identify, create and execute alliances around sport properties, we’ve got you covered!
Digital Campaigns
Our team stays on top of the latest trends in digital marketing and consistently develops innovative and impactful digital and social media campaigns for our athletes and brands.
Testimonials
What Our Client’s Say
Alok Bharadwaj
Ex Senior Vice President, Canon India(Extract from ‘God’s High Priest’ – Fortune India)
His (Vinod Naidu) biggest goal is to align. It’s nice the way he arrives at a win-win consensus whenever there are differing views. When we zeroed in on Tendulkar as one of our brand ambassadors, there was a very sincere effort towards understanding.
Wasim Basir
Ex Director IMC, Coca Cola(Extract from ‘God’s High Priest’ – Fortune India)
He (Vinod Naidu) always had a solution in mind and there was no posturing. He made it so easy that it wasn’t ‘Take it or leave it’, it was always ‘Okay, let’s work around this. Let’s see what can be done. There would be certain things that Coca-Cola would need, and he would come back and say ‘Let’s try this, or let’s do this’ and open our minds to something new. It was fulfilling as a process.
Robin Uthappa
Indian CricketerI have enjoyed my association with the NuStart team so far. Their expertise in identifying and structuring brand associations, especially on the digital platforms, has been of great value to me. They pay attention to my ideas and values and make sure they are aligned to them and advise me keeping them in mind.
Avik Das Kanungo
Director – Brand & Marketing Strategy, Games24x7NuStart’s insights and recommendations for our digital sponsorship associations with Cricbuzz & Cricinfo, as well as brand endorsement tie-ups, with specific emphasis on ROI, have significantly helped My11Circle’s growth efforts over the last couple of years.